Allyson Johnson

Pieces of my Mind

Archive for the month “September, 2026”

The Publishing Journey – Step 13 – Swag?

“You’ve got to have something to hand out at book fairs and conferences and book clubs, something that people can use and each time they use it think of buying your book!” This is a bit of advice I received from the more experienced authors in my group of writers. But what should it be? A tote bag? A pen? A badge? Oooooh, pricey! I settled on a bookmark – appropriate, useful, and I could design my own by copying some of the ones I had received myself. (see samples below).

Design my own. Hmmm. I went on line and found Print Place, which offered the tools needed to design all sorts of printed items, including a variety of bookmarks.

I’ve designed more than a few photo books. I thought I could throw together a bookmark with little trouble, given the excellent tools available on Print Place’s online site.

I was wrong. I made mistakes. Then I made mistakes while fixing the first mistakes. Words appeared which I had meant to over-write. Words disappeared from the second set of proofs which had been set perfectly in the first set.

I kept rejecting the proof samples sent to me. I accidentally sent up a new job entirely rather than sending the corrections to the old job number, and risked being charged twice. The Customer Service Princess (Princess was her actual name or title, per the email) assured me that my corrected version was the one in the print queue, but the proofs sent to me continued to show errors. (Can you see the problem in the proof at right?

Finally, it all came together. The bad job was cancelled. The final proof was correct.

And they arrived, and look wonderful. If you leave me a note, I’ll send you one!

Day 7 on the Caminho – Valenca to Pontevedra

M’s counselors had recommended hopping around Tui to begin the “Spritual Variant” of the Camino just beyond Ponteverda. So instead of taking the pilgrim route across the International Bridge over the Rio Minho, we walked further downhill to the bus depot and hopped the bus to Yigo. The bus took us around the natural harbor at the mouth of the Minho.

B and M had familiarized themselves with the route on an earlier trip, so when the bus stopped at Vigo for a two-hour layover, we hopped off and into the Mega Mall adjoining the bus station.Quite a change from the cathedrals and chapels with their gilded icons and bleeding martyrs!

We found a burger bar with quick service and delicious burgers – we were all a bit tired of the standard lunch fare of Iberian ham and fresh cheese on a bun, even with the wonderful Galician bread.

From here we swept along the main road parallelling railroad tracks on one side and the Rio de Vigo on the other, avoiding the industrial town of Porrino. We come to rest in a three-star pilgim shelter, the Hotel Virgen de Camino, which we expected to find near the Plaza of the medieval center, but instead is located in the center of a bustling downtown. The rooms, as you see, were unpretentious, but comfortable, and the breakfast included was ample.

Day 6 on the Caminho: Rest Day in Valenca

Our hotel is just arund the corner from the Praca Republica. The day started off substantially. This is considered a “simple” breakfast in Valenca.

 Valenca is right on the border between Spain and Portugal. The Spanish city of Tui is a point where many pilgrims begin their trek – it is just over 100 km from Tui to Santiago, which is the minimum distance required to earn a certificate as a peregrino. Tui is full of interesting and lovely historic monuments, but M and I preferred to have a restful morning while D and B found their way across the International Bridge and came back with some additional photos and memories.

Instead of checking off one more cathedral in Tui, I spend the morning investigating the fortifications, museums, chapels, and shops of Valenca. There is a lot of tourist schlock to be found, but also some lovely pottery, embroidery, and other crafts, as well as the usual gilded altars, bloody crucifixes, and statues of saints.

From the old walls of the city, you can still peek out to a landscape that doesn’t seem to have changed much since the Valencans were warding off invading Gauls or the troops of Napoleon.

The Publishing Journey – Step 12: The Agony of the ARC

My Advance Reader Copies (ARCs)have been ordered. I have one more chance to review the galley proof that was sent to the printer for ARCs before the book is sent for its final incarnation as a trade paperback. The instructions from my project manager are strict and stern:


Please be aware that this list of your corrections is your final round of egregious corrections. Now that you have your ARCs (or very soon will have them), this is a great time to make sure all elements are present, like permissions, author photo credit, additions to your acknowledgments, or to have any friends with a sharp eye review your book to catch typos only—we are past the point of discretionary edits or rewrites.

OK, I’ve read this text over a hundred times, and so have friends. How could there be any but the most trifling typos? (but what do they mean by “egregious corrections”? Does that mean I can only correct the bone-chillingly obvious mistakes?

Oops! One of my early readers notes a “continuity error” on page 207. Fortunately it’s easy to fix – just delete a couple of words.

Now for my final read-through

Rats! It seems like just a simple error – a plural subject instead of a single one. But on closer reading – did I confuse two different scenes? In one it’s just the heroine who makes this trip, in another she is with her family. Should some of what appears later be in this earlier scene?

In any case, it’s clear that I’m inconsistent with how the trip is made – does she go by streetcar, or by elevated train? Are there horse-cars at the end? I can fix the inconsistency, but there’s nothing to be done about where the details go – that would be a forbidden discretionary error.

Oh double rats! Here’s a redundancy that I didn’t see before. Can’t just delete one – and no rewrites allowed. Maybe a little bitty deletion – just one sentence- makes it less obvious.

(You note, dear reader, that I am being very cagey about these slipups – no pictures of red ink! I’m hoping that when you get The Three Lives of Mary Sutton in your hands these problems will be as invisible to you as they have been to me – up until now.)

Nicknames! So troublesome! Sometimes Mary Sutton’s younger brother is Jack, sometimes he is Jackie. Mary is sometimes addressed as [Spoiler Alert!]”Mrs. Nicky”, other times “Mrs. Nick.” Does it matter? Mostly I call my younger son “Daniel” but often he is “Dan”. If I am not consistent in my own life, do my characters have to be?

Happy me! My project manager has allowed all my corrections to go through. Only one small change to the dedications page and I’ll settle for near-perfection

And my ARCs are on order. They are shipping from Georgia. I have a contact at the New York Historical Society who would like to see one – she might be able to add Three Lives to a recommended reading list of New York – based historical novels. I am planning an ad campaign featuring prominent local citizens – at least one of those who has agreed to help me wants a hard copy. There are two local bookstores which I hope will order some copies when pub date arrives – they will each get an ARC. And I will need to talk to at least two local libraries. I guess I won’t have any trouble disposing of ten ARCs

The box has arrived! And the ARCs look very professional – Nothing to apologize for as an introductory example Hooray! But now the real work begins.

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